• 29Jul

    Integration of Traditional Media with New Media: The Success of All Media Marketers

    0 Comments

    With Chinese audiences becoming more and more savvy at mobile devices, media marketers should never forget to integrate new media marketing solutions with traditional media ones as traditional media still take the significant position nowadays in China.

    Read More
  • 19Jul

    5 Steps You Should Follow to Complete Media Buying

    0 Comments

    Media buying is not just about purchasing advertisement channels for your services or products, it’s more about having knowledge of your target market, their profiles, and plans or execute your media strategy.

    Read More
  • 01Sep

    What's the Next Step of WeChat after Reaching 600 Million Users

    0 Comments

    Tencent second quarter earnings in 2015 showed that the monthly active users are over 600million. The simple growth number cannot meet the Tencent expectation of capital markets. But the $80billion valuation may not overestimate WeChat’s possibility in future.     

    Tags: WeChat
    Read More
  • 31Aug

    Four Important Things for Online Radios Have to Do to Attract Users

    0 Comments

    With the popularization of mobile internet, the traditional media markets are on the decline, TV, print media even broadcasting are included. But the prosperity of automobile industry brings the second chance for broadcasting’s development.  

    Read More
  • 30Aug

    Four Tips to Engage Chinese Social Media Users

    0 Comments

    Does your company relish the idea of tackling overseas markets? China has more than 618 million internet-connected citizens. China’s market is hungry for new exciting products that speak to China’s cultural sensibilities. But how can your company or organization reach Asia with effective social media marketing?

    Read More
  • 24Aug

    What is the Most Important in Social Networking Services

    0 Comments

    “Three Low Group” means the people whose education, age and income are low. Although this situation is vulgar, according to the current situation, it is necessary to analyze the “three low” if Weibo wants to realize breaking through.

    Tags: SNS
    Read More
  • 23Jul

    Aging-people Meet New Media, What Would Happen?

    0 Comments

    In recent years, More and More aging-people learned to connect kids through WeChat, showing their travel photos in friends circle, even ordering taxi on APP. They have greatly interests in social connect, reading or shopping.

    Tags: New Media
    Read More
  • 20Jul

    New-Media: the Media Which Talks with the New Generation

    0 Comments

    Different people have different view about the definition of new media, the general answer for new media are new platforms or channels. But the traditional media practitioners have superficial recognition of new media, which caused little effect for them to dealing with the impact for traditional media from new media.

    Read More
  • 19Jul

    Why we choose New-Media ?

    0 Comments

    Nowadays, we have to admit that our social life have a close connection with new medias like QQ, WeChat, Weibo and so on. It means that new media has a large scale of customers which every smart enterprisers do not want to miss. Even if you can’t succeed through the new media, you can also see it as a tool which can bring you many new friends who might help you in the future. So what are the advantages of the new media?

    Read More
  • 14Jul

    How to Do All-Media Promotion?

    0 Comments

    No matter for a new brand, an old brand or a famous brand, promotion is always of vital importance. We could divided it into three parts: ocean, land and sky.

    Read More
Pages