10 Tips for Creating Great Online Marketing Proposals


Commonly, digital marketing means achieving marketing objectives through applying digital technologies and media.

When we refer to digital marketing, following advantages should be considered.

Identifying——the Internet can be used for marketing research to find out customers ’needs and wants.

Anticipating——the Internet provides an additional channel by which customers can access information and maker purchase. Evaluating this demand is key to governing resource allocation to e-marketing.

Satisfying——a key success factor in e-marketing is achieving customer satisfaction through the electronic channel, which raises issues such as : is the site easy to use, does it perform adequately, what it is standard of associated customer service and how are physical products dispatched?

But online marketing is not easy when you make the marketing plan, competition is tough, with many marketing tools and techniques to choose from, so you need to make the smart online marketing choices. To compete, we believe that a planned approach is essential.

Through working with many businesses we have seen so many wasted opportunities and problems when marketing companies don’t have a strategy.

Here are ten reasons you need an online digital strategy. Creating an online marketing plan helps solve these problems:

1. Lack of long-term strategic direction of how to use digital to support growth – so you need a more clearly defined digital marketing strategy,

2. You won’t know your online market share and how to defend it.

3. Existing and start-up competitors will gain market share.

4. You don’t have a powerful online value proposition for your brand.

5. You don’t know your online customers or insight well enough.

6. You’re not integrated.

7. Digital doesn’t have enough people/budget given its importance.

8. You’re wasting money and time through duplication.

9. You’re not agile enough to catch up or stay ahead.

10. You’re not optimizing so the opportunity of online leads and sales is missed.

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