• 13Apr

    5 Keys for a Successful Global Marketing Strategy

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    Some crucial factors should be taken into considerations seriously when you are doing global marketing.

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  • 07Apr

    How to Build a Brand in China Market

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    Marketing in China is vital, so you need to build your brand image and brand validation for the ultimate purpose of increasing sales.

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  • 05Apr

    Importance of PR for Business

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    Today, excellent PR practices may give your business best returns with a relatively small amount of marketing budget.

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  • 27Mar

    Reasons to Implement Digital Marketing in Business

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    Digital marketing has become a necessary way to make a brand voice heard by the mass audience, hence is highly required by any type of business.

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  • 20Mar

    2017 SEO Strategy in China

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    SEO strategies and investments are becoming increasingly important in China in 2017.

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  • 09Mar

    How to Work with KOLs in Chinese Market

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    KOLs are influencing Chinese consumer’ behaviors, so we should know how to work with KOLs in Chinese market.

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  • 02Mar

    Definition and Major Types of Media Buying

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    In advertising management, media buying mainly refers to the procurement of media inventory.

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