• 18Aug

    Review Small and Medium Size Enterprises’ Social Brand Marketing

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    In the social media era of brand marketing, we must put forward our solutions according to the brand strategies and adopt the social methods resort to the brand’s needs. Furthermore, socialized marketing is not only the social media marketing but the new media marketing integrated with the traditional media and other kinds of marketing.

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  • 17Aug

    How to Use Data to Stimulate Tighter Relationship with Your Client

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    The rapid development of the digital age makes marketers face greater difficulties when they try to establish contact with consumers. As a marketer, our one goal is to build brand and establish more closely relationship, so we must do our utmost to understand our customers to create valuable and sustainable development of win-win relation.

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  • 16Aug

    You Need Scene Analysis Besides Operation and Marketing

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    All successful brand marketing starts from unique products, but what kind of extreme products can truly meet the users’ potential demand.

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  • 13Aug

    Review the Social Marketing

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    Social marketing aims to conduct marketing campaigns to make profits through our familiar SNS like WeChat and Weibo. But we should start from the socialization to review the social marketing you recognize.

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  • 12Aug

    What Marketers Know Now That They Wish They Knew Then

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    Jen Gray, vice president of marketing and creative services, HelloWorld, told CMO.com:Always surround yourself with good people–don't compromise on this. Your co-workers and being a part of an organization with integrity is as important as the work itself.

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  • 12Aug

    Why Your Content Plan Must Include Interactive Content

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    From Demand Gen Report to Marketing Profs to Content Marketing Institute, leaders in the content marketing field are touting the benefits of incorporating interactive content—content that encourages prospects to engage and respond—into the modern marketing mix.

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  • 11Aug

    4 Tips for Entering Brand New Markets

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    Choosing which markets to expand into, and when to do so, is a crucial decision for startups. Done right, new market expansion can expose new revenue streams, catalyze user acquisition and drive a startup forward towards profitability. Done wrong, startups can end up sinking huge amounts of human and financial capital into dead-end initiatives that have the potential of leading directly to business failure.

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  • 10Aug

    Is Occasion Marketing Really That Important in Brand Promotion?

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    Nowadays we are living in an era of chasing hot spots. Brands always promote their products with occasion marketing strategy and People are enthusiastically enjoying it as well. However, I was wondering: Is occasion marketing really so important when it comes to brand marketing? 

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  • 09Aug

    How Does Fans Economy Change Products?

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    Many people such as superstars, personages and political figures have a lot of loyalty fans. Now the author prefers to take communities and fans as a social capital produced by internet, which includes brand values but has more value than brand itself, and, obviously, it will change the cost structure of products.

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