• 23Aug

    Four Trends in Destination Marketing in China

    0 Comments

    Destination Marketing in China has changed its traditional way with the fact that it has become more tourist oriented. Here below we introduce four trends in destination marketing in China.

    Read More
  • 13Jul

    Destination Marketing Organization Overseas Adopting Social Media Channels in China

    0 Comments

    Oversea destination marketing organizations often use three types of social media in China for destination marketing: Micro-blog (e.g., Sina Weibo and Tencent Weibo), SNS (e.g.,Renren and Douban), and mobile social applications (e.g., WeChat).

    Read More
  • 08Oct

    What “Travel Plus Internet” Will Bring to People?

    0 Comments

    Recently, the national government has been actively fostering the development and implementation of “travel plus internet”. Amongst others, people are interested to understand what will this new online travel device bring to our life? Will the mobile internet develop quickly? Will smart tourism become a new trend? I will, therefore, attempt an answer to the above questions.    

    Read More
  • 07Oct

    Weibo May Become the Main Field of Destination Marketing

    0 Comments

    Once upon a time, s social media marketing had a great reputation and the social platform such as Weibo once hit the new height fiercely. When different industries are carrying out a variety of social marketing campaigns, the travel industry is relatively low.    

    Read More
  • 29Sep

    Weibo’s Chance in the Field of Online Travel

    0 Comments

    Recent news is about Weibo moving into the field of travelling. With the more and more choices about travelling for users, as the biggest social media in China, it can use its content aggregation, sharing, communication advantages to involve into the travel industry.    

    Read More
  • 14Sep

    五大理由告诉你社交大咖对于旅游营销的重要性

    0 Comments

    社交媒体革新了每个从事营销的产业,当然旅游业也毫不意外。从探究旅游目的地到探究预订行程,分享行程,在互联网时代,社交大咖活动起到了至关重要的作用。73%的人需要从Facebook,  Instagram和Twitter上参考旅行建议及旅行感悟。而超过一半的用户说Twitter在选择旅行品牌这个方面帮助到了他们。    

    Tags:
    Read More
  • 22Jun

    Ten Things You Must Know about China Tourism Market

    0 Comments

    Hurun Report recently published "The Chinese Luxury Traveler 2015". This is the 4th version of the annual report. The 40 pages professional report go deep into many aspects of China high-end travel market, including travel decision making process, social media preference, travel tendency, retail and sales.

    Read More
Pages