2017 CHINA MEDIA OVERVIEW – SOCIAL MEDIA
In recent years, China’s media landscape has changed rapidly, and digital media’s revenue and market share have further expanded. Among them, social media is still the most active and most promising one.
2016 China Media Overview - Social Media
In recent years, the rapidly changing media landscape in China has shown that the revenue and market share of digital media have been expanding. Among all digital media, social media is still the most active and potential one with significant penetration; among social media platforms in China, WeChat and Sina Weibo have drawn the most attention.