2017 CHINA MARKET OVERVIEW – CROSS-BORDER BUSINESS

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In 2016, China's foreign trade import and export volume both declined. Nevertheless, China's export growth rate is still better than that of the world's major economies and emerging market countries.

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  • 12Jan

    The Change of Cross-border E-commerce in China

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    China is a key market for cross-border e-commerce business as it shifts to a consumption economy fueled by a growing middle class.

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  • 22Oct

    How to Position Community E-commerce

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    Before starting our analysis, we should remind ourselves that Community E-Commerce does not represent a new operating mode. On the contrary, it embodies an extension programme, which combines the features of traditional e-commerce and mobile commerce. It is a representation of community economy, marking the rise of a new commercial ideology.    

    Tags: E-commerce
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  • 01Sep

    Offline Mobile Payment Investigation: Discount is More Attractive than Allowance

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    The majority of users have used the e-payment, and the male users’ rate in big city is higher. The main reason of people using e-payment are the convenience and the discounts. But in the offline environment, the security of e-payment is the most worrying question. With the popularity of smart phones and O2O, more and more consumption scenarios are exploited and displayed, so the importance of offline consumption is more and more obvious in e-payment.

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  • 07Jul

    Marketing in China, You Must Know the Relationship Between Weibo and E-commerce

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    Weibo, a social media platform like twitter in China, released their e-commerce strategy. In Weibo, products recommendation is oriented by interests. It's a potential social platform with huge users, so Weibo is a good place for making marketing promotion in China. Don't miss it.

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