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New Online Advertising Regulations Issued by Chinese Government
0 CommentsFrom September 1, “Internet Ad Interim Measures,” issued by the State Administration for Industry and Commerce of China will come into effect.
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Enhance SEO Ranking by Social Media Campaigns
0 CommentsWe always regard SEO and social media marketing as two separate powerful digital marketing strategies. However, we should recognize the significance of social media campaigns on enhancing SEO ranking in China.
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Common Mistakes Made by Business on China’s Social Media Marketing
0 CommentsIf you’ve given China’s social media marketing a try, but haven’t seen any results from Chinese audience, this may be caused by some mistakes you’ve made when marketing in China, like wrong media planning, or some misunderstandings about China’s market.
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Social Media Marketing and SEO, Two Remedies for China Internet Barriers
0 CommentsAlong with Baidu SEO, social media marketing, like Wechat and Weibo, can remedy the shortages of China online marketing due to the incompletely open Internet.
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Never, Never Underestimate Baidu SEM
0 CommentsCompared with SEO, SEM is usually more expensive, but it’s also faster and stable. Hence, those advertisers who have more budget should never underestimate Baidu SEM.
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Mutual Dialogue in Customer Communication: The Key for Today’s Marketing
0 CommentsIn an ever more complex business environment, the relationship between customers and services/products’ providers leads marketing from linear approach of one-way communication to a value exchange model in which there is a two-way mutual dialogue and benefit-sharing between provider and consumer.
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Social Media Is Transforming Festival Retail
0 CommentsIn the retail market, the evolution of social platforms is closely related to mobile phone trends and E-business. Data from Custora shows mobile traffic of E-business websites reached 37%, with an increase of 3% over the past 4 years.
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Four Tips to Engage Chinese Social Media Users
0 CommentsDoes your company relish the idea of tackling overseas markets? China has more than 618 million internet-connected citizens. China’s market is hungry for new exciting products that speak to China’s cultural sensibilities. But how can your company or organization reach Asia with effective social media marketing?
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Five Truths and Misconceptions about Social Media in China
0 CommentsIf you ever played a game of Chinese Whispers then you’ll know a message inevitably gets distorted as it travels.
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